I think Facebook was a DARPA project called Lifelog. Reportedly the very day it shut down 'Facebook' was launched ... and supposedly in a building right across the street even.
Looks to me like Zuckerberg was just given the privilege of simply *appearing* to be it's 'founder' and head honcho. I don't think he's technically savvy whatsoever or has any clue how 'his' platform or company actually works