Running a business in the UAE can look great from the outside — growing sales, happy customers, and steady contracts. But sometimes, even the most successful companies struggle where it hurts the most: cash flow.

One of my clients, a trading company owner in Dubai, learned this lesson the hard way.
Let’s call him “A.” On paper, his business was thriving — big accounts, solid revenue, and regular projects across Dubai and Abu Dhabi. Yet one morning, he called me in a panic:
https://theaccountant.ae/client-success-accounts-receivable-uae/