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Starting a taxi business in Surabaya, Indonesia's second-largest city, offers a promising opportunity due to its expanding economy and increasing demand for reliable transportation. Grepix Infotech provides a comprehensive guide to navigate this venture successfully. Here's a step-by-step roadmap based on their insights:​

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🚖 How to Start a Taxi Business in Surabaya: Step-by-Step Roadmap
1. Conduct Market Research
Understand Local Demand: Surabaya's growing urban population and traffic congestion create a consistent need for taxi services.
Analyze Competitors: Study existing taxi operators and ride-hailing platforms to identify market gaps and opportunities.
Identify Target Customers: Determine whether to focus on daily commuters, tourists, corporate clients, or niche markets.​

2. Choose a Business Model
Decide on the operational structure:
Independent Fleet: Own and manage your fleet of taxis.
Franchise Model: Partner with established taxi companies.
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