I like that it is a warning but many of the people are trafficked, so this type of warning is more informative for the Americans who refuse to admit that this is a likely outcome for these individuals. Perhaps warnings to the coyotes about what will happen to them if they bring people in--however, there has to be accountability to back up a warning. Radio campaigns are done for public health messages (covid anyone?) so why not have talent here in the US work with partners in Mexico on such a campaign with real examples of people who were actually apprehended and sentenced for trafficking?