Public service announcement

Notice anything different between the bottles?

So... we use a lot of ACV (apple cider vinegar) around our house. Typically, we've always bought Bragg's ACV with the mother (thats the natural probiotics in the cloudy murky part at the bottom). We've been tinkering with making our own vinegar from peaches and apples respectively but we've continued to buy Bragg's.

We keep a supply on hand (we buy everything in bulk) but recently restocked. The bottle on the left was from the last time we purchased and the bottle on the right is from this time.

We noticed that the vinegar wasn't nearly as potent as it used to be and seemed to almost be like water. We did some research and the Bragg brand was purchased by Katy Perry and her boyfriend Orlando Bloom in 2019.

Apparently they have now started making changes to make the company more "profitable" for their investment by watering down their product. We don't support Katy so.. Boycott Braggs!